While buying LIKES on Facebook may seem the quick and easy strategy for boosting your pages visibility and perceived worth, it doesn’t pay off in the long run. The main issue with paid likes is that there tends to be little to no actual engagement. The “likers” simply do not
All Posts by Luis Campos
Five reasons for website traffic’s ups and downs
How B2B companies can make better digital marketing decisions Have you ever looked at your website performance and wondered why your web traffic dipped so significantly in November compared with October or other peak traffic months? Fluctuations in web traffic can be alarming, but they’re totally normal. Having a better
Want To Crush It On Social Media In 2017? Here’s The Truth You Need To Hear
You really only have two options. Last week, I wrote a column here on Inc called: 10 Social Media Predictions for 2017 (and Where You Should Be Spending Your Time). Overnight, my inbox flooded. The article clearly resonated, and while some people reached out simply to acknowledge they enjoyed the
2015 Summer Reading List for Marketers
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